Marketing Assignment Example | Topics and Well Written Essays - 3750 words

Marketing - Assignment ExampleThe spa testament offer massage in different variety of styles including traditional massage, deep tissue work, hot stone massage, pregnancy, reflexology, sports and others. (Bplans, 2010). Treatments on body and face exploitation the best products such as Pevonias Anti Free Radical Treatment a...... Turnover will be a major consideration in formulating which marketing strategies to be used. Their type and their number are also equally important so as to bring a variety of the products to fit in the various types of customers. It will target say-so clients both male and female within ten mile radius within our location at a busy plaza in the city. some(prenominal) individual employees/self employed and non employed employees are also placed in the plan. In order to acquire clients, the spas will implement a real aggressive marketing and networking in the pipeline community through advertising in the media and going to the business premises to carr y out presentations, followed by pass the best services in the health spa business. Skilled therapists and trainers include the personnel. Their prices are also competitive in the area so will leave a better financial advantage. Pricing approach includes penetration pricing, promotional pricing and premium pricing. Penetration pricing is normally put first and includes mount the prices very low to gain market share. Promotional pricing comes in order to enable the business to buy for long term. Premium pricing will be used lastly which involves setting a very high price of the unique product to gain competitive advantage from the other competitors in the market. Social sites like face book, twitter, youtube will be of great marketing help, and also in the companys website. Sales promotion using short term incentives to encourage business to respond and undertake some activity and personal contact between Bodywise Health spa and prospective business clients through face to face me etings and tele-marketing will help maintain they spas competitive edge. The success of the business is